You Are
Cordially
Invited To

Once the work is done, it's time to have some fun! Join us for an evening soiree honoring you. Come walk the red carpet, pose for the paparazzi, enjoy drinks, eat delicious food, and be serenaded with beautiful live music. All while celebrating the incredible campaigns being produced by the talented creatives in Central Minnesota.

FEBRUARY 19th, 2022

The Gorecki Center at the College of Saint Benedict
37 College Ave S, St Joseph, MN
February 19th, 2022
Doors open at 6:30PM Show begins at 7:30PM

[Tickets available now.]

Early Bird Rates now until 1/11
$25 Pro Member / $45 Pro / $16 Student Member / $30 Student (Parent/Sibling of Student)
Regular Ticket Price: (1/8-Day of the Show):
$35 Pro Member / $55 Pro / $21 Student Member / $35 Student(Parent/Sibling of Student)

Purchase Tickets

A Night to Remember

6:30 PM - RED CARPET ENTRANCES BEGIN

  • Browse the masterpieces on display
  • Have a cocktail (Tom Collins anyone?)
  • Meet the other glitzy stars being recognized

7:30 PM - SHOWTIME

  • Laugh and celebrate with your award show hosts
  • Indulge in a grand display of desserts at your table
  • Accept your hard earned awards and celebrate the accomplishments of the Central MN advertising community

ATTIRE

What do you wear to the premier award show of the year? Glitz and glamour of course! Black tie fashions are admired but not required. Just remember, you never know when the paparazzi will snap your next photo.

PARKING

Unfortunately, our valet service took the night off. However, your chauffeurs can park their vehicles in lot #5 or lot #6 next to the Gorecki Center.

You've put in the work.
Now it's time to step
into the spotlight

ELIGIBILITY

All work entered in the American Advertising Awards competition must have first appeared in the media between January 1 and December 31, 2021. Work entered must have been the result of paid creative services and media placement in the normal course of business, with the exception of Public Service Advertising; Advertising for the Arts; Advertising Industry Self-Promotion categories, and all student entries. Entries must be submitted in the CBSA, DMA, or MSA of the entrant (as defined by Arbitron or Nielsen for your local market).

Copyright infringement and/or plagiarism (be it intentional or unintentional) will result in the disqualification and, if applicable, removal of awards from any entry deemed in violation. All entry fees will be forfeited.

Click the links below to download the entire category list and official AAF rules for entries. This will guide you to submit your work in the proper categories and assure you’ve met the entry requirements.

Professional Categories Student Categories

HOW TO ENTER

SUBMIT AN ADDY ENTRY HERE

You will be directed to the competition site to register as an entrant.

Please note: Due to National recommendations, all entries this year will be digital/online only as no in-person judging will take place. See more below about OPTIONAL physical entries to display on show night.

  1. Start the entry process by clicking through the professional or student portal.
  2. Create a username and password.
  3. Review the category list to find where your work should compete.
  4. Add, review and upload entries.
  5. Make sure you credit the members of your creative team, so they will be properly recognized.

Important note: Once you checkout and select your payment choice, you will no longer be able to edit your entry/entries. You can add entries to your cart and process your payment once all entries are finalized at the very end of your submittal process.

Anyone can be a celebrity,
so long as they submit.

SUBMITTING

After filling out the online entry forms for each of your entries, a Manifest Form will be generated listing all of your entries. This form states that by signing you:

  1. Verify the information on the form is accurate.
  2. Acknowledge proper rights were obtained for use of any elements of the entry that were not original.
  3. Agree to submit documentation deemed necessary for review.
  4. Release the entry for Internet, broadcast and/or print (allow reuse of material).
  5. Verify the entry was created within the local MSA of the competition.
  6. Submission of entries acknowledges the right of the AAF to use them for publication, exhibition, and marketing of the ADDY show.

Mounting For Display

When you've completed your online entry forms and your Manifest Form, if you would like to showcase your project at the show, watch our video for convenient, clear mounting instructions.

MOUNTING KITS

Entry kits can be purchased for $5.00 at Gaslight Creative, just ask for Taylor Sellnow.

Gaslight Creative
713 W St. Germain St
St. Cloud, MN 56301

This is an OPTIONAL step that can take your work to the next level. Boards will be available in mid-December.

You can't put a price on proper recognition.

ENTRY FEES

Fees can be paid online during submission with credit card or be invoiced and paid by check (made payable to: AAFCM).

Professionals Students
Single Entry (AdFed Member) $60.00 $40.00
Single Entry (Non-Member) $100.00 $55.00
Campaign Entry (AdFed Member) $100.00 $50.00
Campaign Entry (Non-Member) $160.00 $70.00

ALL ENTRIES MUST:

  • Meet all eligibility and deadline requirements.
  • Meet all eligibly and deadline requirements.
  • Be entered in the correct category and be correctly identified.
  • Payment in full (either via check or online payment).
  • Conform to defined submission requirements and all copyright laws.

Give your work
the chance to shine.

ENTRIES DUE: FRIDAY, JANUARY 14th, 2022 BY 11:59 PM.

If you are preparing mounted displays to be showcased at the live event on February 19th, mail or hand-deliver your displays to the following location:

Gaslight Creative
712 W St. Germain St
St. Cloud, MN 56301

All displays MUST be dropped off by their due date Jan, 21st by 4pm at:

AFTER THE SHOW

Only Gold or Silver American Advertising Award winners in a local competition will be eligible for entry into the district competition.

Only Gold or Silver American Advertising Award winners in a district competition will be eligible for entry into the national American Advertising competition.

Local Gold American Advertising Award winners will be automatically forwarded to the district competition (fees paid by AAF-Central Minnesota). District Gold winners will be forwarded to the national competition (fees paid by District 8). Silver American Advertising Award winners at the local OR district level have the option of competing at the next level. If you choose to do so, you must pay a $75 entry fee.

Return of entries is NOT guaranteed. Comps, original photographs, illustrations, etc., all become the property of the AAF and will not be returned.

Don't wait until graduation to get your honors.

STUDENT AWARDS

The Student American Advertising Awards is also a three-tier national competition, which is sponsored by the AAF and National Ad 2. Occurring in conjunction with the American Advertising Awards, the Student Awards recognize and reward creative excellence by students.

All work submitted in the Student American Advertising Award Competition is subject to the same rules, processes, guidelines and submission requirements as the professional entries and competition – all previously mentioned. (Note: Work created for the National Student Advertising Competition [NSAC] will be eligible for entry into the Student American Advertising Awards in the year following their presentation.)

In addition to this information, please note the following:

STUDENT ELIGIBILITY

Applicants must be enrolled full or part-time in an accredited U.S. educational institution. Work may be developed specifically for this competition or submitted from previous projects or competitions. Work developed for paying clients will not be accepted with the exception of work created by clubs as fundraisers or work created for student publications.

Work must be created while entrant is a student not employed in the advertising industry. Student intern work is eligible if it is not used by or paid for by a client. Work developed for paying clients will not be accepted with the exception of work created for clubs as a fundraiser or work created for student publications. Entries may be entered into only one local Student American Advertising Awards competition, which is determined by the location of the school at which the work was created. If an affiliated competition does not exist in the CBSA, DMA or MSA, the district will direct the entrant to the nearest affiliated competition. Recent graduates are eligible to enter as long as the entry was created while a student during the 2019 calendar year and the entry meets all other requirements.

STUDENT FORWARDING

Students receiving a Gold award will be forwarded to the district and national competition at no cost to the student. Entries receiving a Silver award may advance to the district or national competition by paying a $20 entry fee.

Thank you
to our sponsors.

A sincere thank you goes out to the following businesses who made this call for entries and marketing of the event possible through their generous donations:

  • Copywriting by 2022 American Advertising Award Committee
  • Website by Vye
  • Design by 32Oh! Society / Andrea Engelmeyer

Please direct any questions to the following American Advertising Awards board members:

Taylor Sellnow
taylor@gaslightcreative.com

Amanda Baloun
ajbaloun@gmail.com