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What are the American Advertising Awards?


Simply put, they are an opportunity to showcase your amazing work, celebrate the incredible advertising campaigns produced by the talented Central Minnesota community, and possibly win some nice hardware! The American Advertising Awards (formerly the ADDYs) represents the true spirit of creative excellence.  With over 50,000 entries nationally, they are the advertising industry’s largest and most representative competition. And by advertising industry, we mean far more than just advertising agencies. Businesses and organizations across all sectors and industries partake in advertising and create some incredible work. This three-tier competition is open to agencies, in-house marketing teams, freelance designers, and college students.


Presented by the American Advertising Federation of Central Minnesota (AAFCM), our annual competition and event recognizes all forms of advertising from media of all types, creative of all sizes, and entrants of all levels from the entire Central Minnesota region. We spend our days coming up with effective creative solutions and strategies. This is the time to admire, reward, and high-five your team’s excellence. More than ever before, we are striving to have a wide variety of entries from an even wider variety of companies. Whether you have entered in the past, have never entered before, or are a seasoned pro, this is your year to shine.

This local competition phase is the first of a three-tier, national competition. Local entrants are judged by highly accredited industry professionals that fly in to review and score the work.  Gold and silver ADDY awards are given for those of the highest level of creative excellence.  At the second-tier, local winners compete against winners from other local clubs in one of 15 district competitions.  District winners are then forwarded to the third and final tier, the national stage of the American Advertising Awards.  Entering in our local competition is the first step to win nationally.

This year’s awards presentation is being held on Saturday, February 23rd, 2019 at the Gorecki Center at the College of Saint Benedict, St. Joseph and we’ve just opened up the call for entries. The deadline to submit your entries for the AAF Central Minnesota American Advertising Awards is January 18th, 2019. But you can enter work at any time between now and the deadline. The entry software is insanely easy to use and we provide a step-by-step process. All entries must be entered through this new software before the physical work is submitted. The cost per entry is $35 – $155 depending on the type of entry and your AdFed member status. A complete list of detailed entry categories can be found on the 2019 AAFCM ADDY website.

Entries are due Friday, January 18th. We can’t wait to see what you’ve been creating this year.